You dont get traffic or visibility from third page results, so I’d forget about the first page for ‘bubblegum’ for a sec.

Your site offers entertainment and a social recurring event, quarterly fresh news, pictures, stats (americans love stats). That sets you apart from the top-10 sites and opens social networks, news and entertainment sites as channel.

You could try to get some traffic going from niche phrases with less competition, like ‘bubblegum pictures’. You have a website with Pr3/4 pages so you could make a page for ‘bubblegum pictures‘, a simple clean layout with big social share buttons.

Encourage your visitors to like, tweet and share the page, setup a facebook fanpage and turn the niche traffic into your social network. Meanwhile you can publish announcements and results on the news sites and entertainment blogs, tweet under a #bubblegum hashtag, get the quarterly story going.

If your friends have a Google profile, have them list their bubblegum blowing on the profile, then ask them to write a short article on the website (400 to 500 words) and link the article to their profile with rel=”author” and vice versa, adds credibility and context to the site.

Once you have your basic news and network running, there is one link you have to get, the link from the wikipedia bubblegum page, the authority page in Google. A link to your site on that page (it does have a world record section, if the editor wont give you a link maybe your friends can set a new world record) would seriously boost your page up the result list for ‘bubblegum’, and after a while social and news links should push you top 10.

But that’s just an idea.

I say that because it’s designed by the greatest bubblegum blowers ever, two of them guinness world record holders. They have created a contest which was unlike any of the ones they competed in in their lives. In effect, it’s a contest created for bubble blowers by bubble blowers, rather then one created by bubblegum companies to advertise their bubblegum.

The person who wins our contest will be the one who blows the biggest bubble, and that person will claim the world championship of bubblegum bubble blowing.

So anyway, we set up the website http://www.bubblegumheaven.com and when you check out the google rankings when you search “bubblegum heaven” (with no quotation marks) we do pretty good there. Type in the name of our contest, BUBBLEGUM WORLD CHAMPIONSHIP, and we have no problem there at all.

The problem is when you type in a search for “bubblegum” (the one search word that for us really counts) in the 664 pages that google lets me see we are nowhere to be found (unless my mind blurred over from the repetition of searching and accidentally missed it).

This is really frustrating when you consider that the reason bubblegum was created was to blow bubbles. The man who invented it promoted it by putting on bubble blowing contests which turned it into what is probably now a 1 billion dollar industry, and that is exactly what we are doing now. And yet we can’t get listed in a search for “bubblegum.”

It gets way more frustrating when you consider all the sites listed who don’t have anything to do with actual bubblegum. I even found 2 sites in the top 110 listings that don’t even have the word “bubblegum” on their page, and I didn’t even look very hard to find that!

Anyway, I’m looking for any advice anyone might be able to give to somehow get our site listed in a search under “bubblegum.” And it isn’t just to get our site listed. If you stop and think about it, consider the popularity of bubblegum blowing contests over the years and all the people who might want to compete in this if they knew it was available. It seems to me that not listing this site under the search “bubblegum” would be a real disservice to these people.

Thanks!

Bobby “Boom Boom” Bickerson
Commissioner
The BUBBLEGUM WORLD CHAMPIONSHIP
http://www.bubblegumheaven.com
Good Job!